Turn Avenida Paulista into a game: follow clues, solve visual riddles and discover São Paulo’s museums, hidden courtyards and street-side stories on a two-hour self-guided scavenger hunt. Perfect for independent travelers who want structure without a tour group.
Turn Avenida Paulista into a game: follow clues, solve visual riddles and discover São Paulo’s museums, hidden courtyards and street-side stories on a two-hour self-guided scavenger hunt. Perfect for independent travelers who want structure without a tour group.
You step onto Avenida Paulista as if entering a living museum of the city: glass towers lean over bookstores, street vendors call out beside cyclists, and the hum of traffic keeps time like a persistent drum. The interactive app routes you from one landmark to the next, turning signs and facades into clues and rewards.
Verified experiences and guided adventures in the surrounding area.
Operated by Explorial · São Paulo, São Paulo
You step onto Avenida Paulista as if entering a living museum of the city: glass towers lean over bookstores, street vendors call out beside cyclists, and the hum of traffic keeps time like a persistent drum. The interactive app routes you from one landmark to the next, turning signs and facades into clues and rewards.
Avenida Paulista began as a late-19th-century boulevard for coffee wealth and evolved into São Paulo’s cultural and financial spine. The street sits on the Brazilian Highlands — hard-packed urban geology of granite and gneiss under a patchwork of asphalt and park lawns — and shows layers of the city’s growth in architecture and public art. Culture here is both polished (museums, Japan House) and improvised (weekend fairs and impromptu performances), giving the scavenger-hunt format plenty of context for questions and photo tasks.
Practical guidance: download the Explorial app and redeem your access code at the start point on Paulista. Expect 1–2 hours of mostly flat walking on sidewalks and crosswalks; the route is pedestrian-friendly but uses busy intersections. Bring a charged smartphone for maps and puzzles, comfortable shoes for two hours of stop-and-go exploration, and a small bottle of water. Start early on weekdays to avoid weekend crowds and take breaks in Parque Trianon or a café when clues slow you down.
This self-guided city game is ideal for curious walkers who want a structured way to learn São Paulo’s history, test observation skills, and discover both headline sights and quieter corners at their own pace.
The experience is offered in English, Portuguese and Spanish through the Explorial app.
Most groups finish in 1–2 hours, but the experience is self-paced so you can take longer if you like.
The tour is on city sidewalks and is generally easy, but it’s not recommended for travelers with spinal injuries or pregnant visitors as noted by the operator.
After purchase you’ll receive an access code to enter into the Explorial app on your smartphone; the ticket type is mobile only.
Explorial operates guided outdoor trips and adventures with an emphasis on safety, stewardship, and memorable experiences.




You step onto Avenida Paulista as if entering a living museum of the city: glass towers lean over bookstores, street vendors call out beside cyclists, and the hum of traffic keeps time like a persistent drum. The interactive app routes you from one landmark to the next, turning signs and facades into clues and rewards.
You step onto Avenida Paulista as if entering a living museum of the city: glass towers lean over bookstores, street vendors call out beside cyclists, and the hum of traffic keeps time like a persistent drum. The interactive app routes you from one landmark to the next, turning signs and facades into clues and rewards.
Avenida Paulista began as a late-19th-century boulevard for coffee wealth and evolved into São Paulo’s cultural and financial spine. The street sits on the Brazilian Highlands — hard-packed urban geology of granite and gneiss under a patchwork of asphalt and park lawns — and shows layers of the city’s growth in architecture and public art. Culture here is both polished (museums, Japan House) and improvised (weekend fairs and impromptu performances), giving the scavenger-hunt format plenty of context for questions and photo tasks.
Practical guidance: download the Explorial app and redeem your access code at the start point on Paulista. Expect 1–2 hours of mostly flat walking on sidewalks and crosswalks; the route is pedestrian-friendly but uses busy intersections. Bring a charged smartphone for maps and puzzles, comfortable shoes for two hours of stop-and-go exploration, and a small bottle of water. Start early on weekdays to avoid weekend crowds and take breaks in Parque Trianon or a café when clues slow you down.
This self-guided city game is ideal for curious walkers who want a structured way to learn São Paulo’s history, test observation skills, and discover both headline sights and quieter corners at their own pace.